All case studies

Retail

AI-assisted analytics and reporting for a retailer

Weekly reports turned daily, and deeper analysis opened up to business teams — without sensitive data leaving the company.

Proves · Applied AI + Data + Automation

Daily
reports (was weekly)
In-house
AI analysis of sensitive data

Challenge

Reporting was manual and slow: teams across the business received key reports about once a week, and deeper analysis such as customer segmentation depended on a scarce data specialist. AI was tempting, but sending customer and sales data to external AI tools was not acceptable.

Approach

The work started where AI projects usually fail — the data. After cleaning and modelling it into a reliable foundation, the AI was given the data structure (schema), never the data itself. From the schema it writes the code that answers a business question and returns what is needed: a spreadsheet extract, a customer list, a dashboard or a report. A model running inside the company handles the first pass over real data, so nothing sensitive leaves. Reports are then generated and delivered on a schedule.

Outcome

Reporting moved from weekly to daily, with fewer errors from manual handling. Analysts stopped rebuilding reports and moved to deeper work, and analyses that once needed a data specialist — segmentation, clustering, product association — became something business teams could run themselves.

Private by design

Cloud AI only ever sees the data structure; real data is analysed by a model running in-house.

Clean data first

The longest and most important step. AI is only as good as the data under it.

Adoption, not just a launch

Tiered training, a super user in each team, and written procedures for first-line support — so the tools were still in use months later.

Data modelling In-house AI model Scheduled reporting

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